Nexus VR Launch

The Challenge

Nexus needed to launch their X1 headset with a bang. Traditional e-commerce pages felt flat. They wanted a web experience that rivaled the immersion of the headset itself.

The Solution

We built a fully interactive 3D landing page where users can "explode" the headset model to see internal components. The scroll-controlled animation tells the story of the hardware, resulting in a 400% increase in pre-order engagement compared to their previous static site.